Nissan hits hard with all-new NP300

Japanese pickup trucks don’t get the attention of their American counterparts, but it’s not for a lack of product. Nissan reminded the world of that on Wednesday, when they introduced the all-new NP300, the 12th generation of a wildly successful pickup.

The NP300 is an all-star all across the board: its engine performance has greatly improved, but so has its fuel consumption. Nissan has chosen to keep the same engine options as the previous iteration – the 2.5-liter DOHC I-4, or the 2.5-liter DOHC diesel I-4, yet they’ve bumped up the power (the diesel now makes 188 hp and 332 lb.-ft. of torque). Nissan also claims that the fuel mileage is increased by as much as 11%, which is largely due to the improved transmissions (both a 7-speed automatic and 6-speed manual are available).

The NP300 is as strong and durable as many of the world’s top pickups, yet it also carries Nissan’s signature hip styling, with an angled grille and flared fenders. Most impressive in the NP300, however, is the interior, which was designed to be comfortable not just for highway driving, but for hard working as well. Said Nissan’s VP of Product Planning, Keno Kato,

“Customers today really need comfort, but comfort in any road condition, in any situation, that’s not so easy. It was tested in various markets, various road conditions. Key for comfort is a comfortable interior, supported by zero-gravity seats.”

The innovation in the NP300 doesn’t stop there, however. The all new pickup also has a push button start key, LED headlights, and backseat ventilation. These amenities may feel relatively standard on today’s luxury sedans, but they are first-in-class in the NP300’s category.

With performance, comfort, and style, the all new Nissan NP300 is once more proving that America isn’t the only player in the truck game.

Photo Credit: Nissan

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