Lincoln takes a step forward with MKC

Lincoln’s goal in the last few years has been to reinvent themselves as a company that does a whole lot more than provide most of the world’s limousines. And with the new MKC they’ve done just that, stepping into the world of compact luxury sport utility vehicles with a bang.

Lincolns have never been known for their performance, but it’s one of the most noticeable aspects of the new MKC.  The standard version comes with a 2.0-liter turbocharged inline-4 that makes 240 hp and 270 lb.-ft. of torque.  For those of us that love a little more power, they also will offer a 2.3-liter turbocharged inline-4 that makes 275 hp and 300 lb.-ft. of low-end torque, meaning the MKC should scoot.  Both engines belong to Lincoln’s EcoBoost line, which serves to maximize fuel efficiency without compromising power, but Lincoln has yet to reveal the mileage numbers.

Of course, anyone buying a Lincoln is interested in luxury, and they won’t be disappointed.  While Lincoln may not always succeed at making cars as well-rounded as some of its competitors, their vehicles do manage a level of luxury and swankiness that is rather impressive for the price tag.  The MKC is no exception: an innovative and flashy dashboard joins French-stitched leather in all base models, but the option to upgrade the leather – and to have a real wood dash – is available.  There’s no doubt Lincoln is sticking to what they know best, while also catching up to the times in other areas.

One thing that will help the MKC sell in an ever-expanding compact luxury sport utility market is the style. Gone are the days of Lincolns fading into the background.  The MKC stands out with its exterior design, but mainly in a good way; in an era where many companies are taking the route of designing bizarre looking vehicles simply to stand out, the MKC looks unique while also looking unquestionably good.

Lincoln has a ways to go before it fully reinvents itself.  But the MKC is a big step in the right direction.


Photo Credit:  Newspress

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